Storytelling
Stories are as old as caves and camp fires. They've been used forever to share knowledge, news and ideas. Today, there's a wonderful organisation called the Storytellers that helps business leaders to connect their people to the journey that the business is on - and bring about behavioural change through the art of storytelling.
I work regularly for the Storytellers. The projects are confidential so I can't say too much more. But at its simplest level, the idea is to create simple, clear and compelling narratives that inspire the people in the business. The clients I've helped with are some of the best known names in construction, IT, telecoms, energy, banking, insurance, travel, retail, pharmaceutical, food and drink - as well as large public sector organisations and charities.
www.the-storytellers.com
